Last edited by Gulkis
Tuesday, May 5, 2020 | History

4 edition of Mad adds found in the catalog.

Mad adds

Paula Kent Kuchmey

Mad adds

advertising in today"s marketplace

by Paula Kent Kuchmey

  • 317 Want to read
  • 8 Currently reading

Published by PPI Pub. in Kettering, Ohio .
Written in English

    Subjects:
  • Advertising.

  • Edition Notes

    Includes bibliographical references (p. 158-172) and index.

    StatementPaula Kent Kuchmey.
    Classifications
    LC ClassificationsHF5823 .K353 1995
    The Physical Object
    Pagination173 p. ;
    Number of Pages173
    ID Numbers
    Open LibraryOL555504M
    ISBN 101575150832
    LC Control Number96137895
    OCLC/WorldCa34742797

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Mad adds by Paula Kent Kuchmey Download PDF EPUB FB2

"Madvertising ~ Or Up Madison Ave" was one of those treasures I found for a huge 25 cents. Written by Dick DeBartolo and illustrated by the great Bob Clarke, this book is more than an extension of what they were already doing in the pages of Mad Magazine for more than a few years running/5(4).

A bestselling author and advertising veteran shares a life's lessons from the ad trade. Admen, Mad Men, and The Real World of Advertising is written to be easily digestible by interns, CEOS, or anyone who has ever watched a television commercial or clicked on a banner ad.

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